Shop systems are increasingly in demand in the industrial spare-parts business. On the one hand, manufacturers want to be closer to their end customers; on the other hand, their purchasing behavior is changing: more and more customers want to conduct their spare-parts business online.

Our studies on the subject, which span various industries, repeatedly reveal the same success factors:

• Data needs to be of the highest quality and part identification simple. The demands here are so much higher compared to lifestyle shopping, since an incorrect purchase results in considerable costs and time losses on both sides of the supply chain.
• The balance between cost/benefit/efficiency needs to be right.
• If multi-brand use is present on either the dealer or end customer side, this must be considered in the shop system.
• Where dealers are part of the process, this autonomy needs to be taken into account.

Whether you want to integrate your dealers into the online shopping process or build direct online business – we have the perfect solution for you!

Advantages

• Closer to (end) customers yet also differentiated online due to high-quality data
• In case of dealer structures: support for specialist dealers by creating an online sales channel 
• In the case of multi-brand structures in the market: market-oriented online offer